Beyond a Single Token
A Brand Is Nothing Without Its Product Lines. If Nike only had the name and swooshâsaying âit symbolizes strength, speed, and achievementâ but never released any shoes, clothing, or accessoriesâwho would buy into the brand? Itâs hard to imagine, since the brand has already become so symbolic, but if Nike never made any products and was launched as a memecoin, it probably wouldnât do well. (calm down, nobody's claiming to be Nike hereâthis is just an illustration!) Brands gain meaning because th.
